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Media Economics Susan Martin and case studies to reinforce

SKU: 26449834321
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Media Economics Susan Martin and case studies to reinforceHow does the Internet affect the supply of information based entertainment and cultural goods? Why do telephone companies have peak and off peak prices for long distance calls? Why is broadcasting but not newspaper publishing usually regulated and sometimes subsidized? Media Economics: Application of Economics to New and Traditional Media provides a thorough foundation of the microeconomic principles and concepts needed to understand media industries

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