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Essentials of Business Research 3/e David Cox not its / imagined thousandA true guide to the essentials, this book takes you through the whole research process from start to finish. Whether you're conducting a report, literature review, proposal, project or dissertation, this book concentrates on what you need to succeed in your assessment. Fresh and focussed, it covers the nuts and bolts of research methods, grounding concepts and terminology in business and management contexts to help you get to grips with topics that