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Taking you to places no other guidebook reaches
Catherine Gallagher
Nasser Hussain
Gerd Nonneman
The Medium Is Still the Message Denva Gallant Taking you to places noThe Medium Is Still the Message presents Marshall McLuhan, history's foremost philosopher of media, as the indispensable guide for understanding the impact of technologies. McLuhan (1911 1980) shows that media are not simply tools of communication: they create new environments with transformational effects on politics, economics, culture, identity, religion, and nature. Grant N. Havers argues that McLuhan's key insight "the medium is the message" is
