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" -Angela Laird Brenton
Would someone be lurking behind the door
Thom devotes a chapter to each of the three types and
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Social Media Marketing 3/e Gary Keogh " -Angela Laird BrentonHelping you make the connections between the theory and practice of social media marketing, this third edition of the popular text has been updated to include technological advances in practice such as AI and virtual marketing, alongside a brand new chapter on the rise of influencer culture and marketing. Examples and case studies throughout help you to contextualise the text through popular brands and platforms such as Instagram, Dunkin Donuts,
